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Lavilo Web Design | Charlotte NC
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What Is a Website Referrer?
What Is a Website Referrer?

Part of your website analytics is information about where the traffic to your site originates.

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Shopify, Social Media, Web DesignStefan MeuserDecember 15, 2022General, Email Marketing, Online Store, Social Media
Why Buy-More-Save-More Could Be Sound Business Advice
Why Buy-More-Save-More Could Be Sound Business Advice

Even if your yearly purchases stay the same, some companies offer a volume discount and free delivery as soon as your order exceeds a specific threshold.

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Business Management, ShopifyStefan MeuserDecember 8, 2022Finance, General
Is Your Business a Good Fit for Social Media?
Is Your Business a Good Fit for Social Media?

Creating a steady flow of social media posts is easier for many retailers. Before you begin, consider these aspects that drive user engagement.

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Marketing, Social MediaStefan MeuserDecember 1, 2022Marketing, Online Store
Why You Should Retouch Your iPhone Photos
Why You Should Retouch Your iPhone Photos

Photos taken with the latest iPhone Pro models can be worth getting professionally retouched. These three criteria will tell you if you should do it.

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Photography, Web Design, iPhoneStefan MeuserNovember 17, 2022Product Photography, Food Photography, Stock Photos
How to Build a Strong Brand
How to Build a Strong Brand

Strong brands have mastered three crucial steps: brand coherence, consistency, and authenticity.

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Marketing, BrandingStefan MeuserNovember 10, 2022Marketing, Logos, Typography
Do You Need a Business Plan?
Do You Need a Business Plan?

A business plan aligns your dreams with your financial means and company goals. But this is not the most important reason you should develop one.

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Shopify, Business ManagementStefan MeuserNovember 3, 2022Online Store, Finance
Don't Stress Over Which Shopify Theme to Choose
Don't Stress Over Which Shopify Theme to Choose

Choosing the right Shopify Theme is less critical than you might think. The theme is only one of seven elements that give your online store its signature look.

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Web Design, Shopify, Marketing, BrandingStefan MeuserOctober 27, 2022Marketing, Online Store, Web Design Process, Product Photography, Logos
9 Cost-Saving Tips for Leaner Times
9 Cost-Saving Tips for Leaner Times

"A penny saved is a penny earned." — These 9 cost-saving tips can improve your cost structure.

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Web Design, Shopify, Business ManagementStefan MeuserOctober 20, 2022Product Photography, Food Photography, Finance, Online Store, Social Media
5 Tips to Recession-Proof Your Business
5 Tips to Recession-Proof Your Business

Companies usually do not fail because they lack innovative ideas but because they run out of cash. These 5 tips can help preserve your cash in a recession.

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Shopify, Business ManagementStefan MeuserOctober 13, 2022General
What Is HEIC?
What Is HEIC?

Since Apple uses HEIC as the format for its iPhone photos, this article explains what HEIC is, why HEIC is better than JPEG, and how to convert HEIC files to JPEGs.

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Web Design, Shopify, iPhoneStefan MeuserOctober 6, 2022Online Store, Product Photography, Food Photography, Web Design Process
How to Work With Cloud Storage
How to Work With Cloud Storage

Cloud storage can mean many different things. As a content cloud, cloud storage can significantly increase your productivity and stimulate effective collaboration within your team, provided you change how you work.

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Web Design, Shopify, Marketing, Business ManagementStefan MeuserSeptember 29, 2022Marketing, Online Store, Time Management
How Long Should It Take You to Respond to an Inquiry?
How Long Should It Take You to Respond to an Inquiry?

Try to respond to inquiries by the next morning. If that's challenging for your business, customer relationship software could give you the necessary productivity boost.

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Business Management, Web DesignStefan MeuserSeptember 22, 2022General, Online Store, Email Marketing, Social Media
How Do You Stay in Contact With Your Past Customers?
How Do You Stay in Contact With Your Past Customers?

Keeping in touch with your past customers can be as simple as emailing them a regular newsletter with promotions, event invitations, or valuable tips. But you have several other options.

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Web Design, ShopifyStefan MeuserSeptember 15, 2022Marketing, Online Store
Why You Need a Written Marketing Strategy
Why You Need a Written Marketing Strategy

Memorizing all the details of your marketing strategy can be a challenge. By writing it down, you give your marketing strategy an official touch and create a checklist for yourself.

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MarketingStefan MeuserSeptember 8, 2022General, Online Store, Email Marketing, Social Media, Branding, Marketing
Did You Over-Customize Your Squarespace Website?
Did You Over-Customize Your Squarespace Website?

With Squarespace, you can build a stunningly looking, future-proof website without knowing HTML, CSS, or JavaScript, as long as your website design doesn't get too complex.

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Shopify, Web DesignStefan MeuserSeptember 1, 2022General, Email Marketing, Web Design Process, Logos, Typography, Product Photography, Responsiveness
Why You Should Update Your Product Descriptions
Why You Should Update Your Product Descriptions

The best product descriptions address three aspects: They invite, illustrate, and inform while telling a coherent story.

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Web Design, ShopifyStefan MeuserAugust 25, 2022Marketing, Online Store
Why You Should Digitize Your Workflow
Why You Should Digitize Your Workflow

A digitized and integrated workflow has many advantages. Above all, they make it easier to do business with you and thus save you and your customers a lot of time.

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Web Design, Shopify, Business ManagementStefan MeuserAugust 18, 2022General, Online Store, Responsiveness, Email Marketing, Web Design Process, Social Media
Dreaming of Becoming Your Own Boss?
Dreaming of Becoming Your Own Boss?

Many dream of starting their own business, but few know what it entails. These eight tips give you some answers.

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Business ManagementStefan MeuserAugust 11, 2022Online Store, General
Word-of-Mouth Marketing
Word-of-Mouth Marketing

Word-of-mouth marketing is a highly effective marketing strategy for acquiring new customers without spending on social media pay-per-click advertising.

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MarketingStefan MeuserAugust 4, 2022General, Marketing, Online Store
Canva Versus Adobe Illustrator
Canva Versus Adobe Illustrator

Canva versus Adobe Illustrator is like choosing between ease of use and capabilities. But, in reality, both applications are great at what they are designed for.

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Illustrations, Web DesignStefan MeuserJuly 28, 2022General, Marketing, Email Marketing, Logos
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